Table of contents:
- What is eCommerce in CPA Marketing?
- Advantages of eCommerce in CPA Affiliate Marketing
- Myths About the eCommerce Vertical
- Commission Models in eCommerce
- Top 10 eCommerce CPA Affiliate Networks in 2024
- Top 5 eCommerce CPA Affiliate Programs
- How to Choose the Best eCommerce CPA Network?
The world of eCommerce is constantly evolving, and in 2024, the importance of CPA (Cost Per Action) networks cannot be overstated. These networks play a crucial role in connecting businesses with skilled affiliate marketers, enabling them to collaborate and drive sales in the ever-expanding digital marketplace.
Let’s discover the list of the Best CPA networks specializing eCommerce, their advantages and opportunities for success.
What is eCommerce in CPA Marketing?
eCommerce is a vertical that represents a particular segment of online retail. It includes diverse niches such as fashion, electronics, health and wellness, home and garden, beauty, sports and fitness, automotive, and many others. Affiliate marketers typically earn commissions based on the sales or leads they generate for the merchants.
It’s important to note that the eCommerce vertical depends on market demand, competition, personal interests, and the potential for profitability. Successful affiliates often conduct thorough research and then develop effective marketing strategies to generate revenue.
If you are a beginner and want to know what CPA marketing is, read the article in our blog.
Advantages of eCommerce in CPA Affiliate Marketing
There is a list of advantages that affiliate marketers can enjoy from eCommerce offers:
- People tend to be more loyal to advertisements, especially during sales seasons;
- Major sales events such as Black Friday or Christmas present opportunities to significantly boost affiliates’ earnings;
- There are numerous sub-niches available, allowing marketers to select one that aligns with their familiarity or interests, such as gadgets, jewelry, makeup, clothing, home appliances, and more;
- Long-lasting offers (excluding seasonal promotions) can sustain affiliates for weeks;
- User behavior patterns are often predictable, with coupons, discounts, and free delivery being highly effective.
Myths About the eCommerce Vertical
Not all affiliates, even experienced ones, choose this niche to raise their income. It happens due to several myths about eCommerce in affiliate marketing. Let’s get acquainted with the common ones.
High Entry Barrier
eCommerce vertical is currently undergoing rapid growth, with an increasing number of customers, new advertisers, and rising sales figures. Factors such as COVID-19 restrictions have contributed to this upward trend. As a result, merchants, retailers, and online shops are actively seeking new channels for promotion.
While the potential audience is substantial, the field has become more popular and consequently, more competitive. The niche is also recommended for beginners, as promoting consumer goods does not require specialized knowledge.
Seasonality
It is worthwhile to run eCommerce offers throughout the year. There are also specific seasonal peaks that occur during holiday seasons when people are most inclined to make online purchases. Conversely, there are noticeable drops in user activity during off-peak seasons. However, not all advertisers are interested in experiencing sales declines, which is why interseasonal affiliate campaigns are implemented to stimulate customer activity.
What is more, it is essential to consider the post-sale period. Following Black Friday, for example, thousands of people rush to purchase goods, presenting an opportunity for savvy affiliates who understand this behavioral pattern. Additionally, some large e-shops initiate sales before their competitors to capture early leads.
Local sales events and brand shopping days provide multiple opportunities for affiliates to generate income. By staying informed about famous European, Chinese, and Japanese sales events, affiliates can seize lucrative opportunities. It is crucial to pay attention to significant brand events such as Lazada Birthday Festival, Zalora Birthday Sale, Amazon Prime Day, and others.
Ultimately, Ecommerce is a festive vertical that offers earning potential throughout the year, provided affiliates learn the strategies to attract user attention and engagement.
GEO Stereotypes
It’s believed that only top-performing geographical locations as Tier-1 (the US, UK, Germany, Australia, France, and others) are the target audience of eCommerce. However, it is worth noting that this information can be omitted if desired.
Due to the outbreak of the pandemic in 2020, online shopping has become widespread and natural, allowing for the potential to earn money from various traffic sources and GEOs. Tier-3 countries, despite being considered lower-tier, can generate a significant amount of high-quality leads and conversions. These users have the potential to surprise you with their conversion rates, making them suitable for testing campaigns and discovering untapped opportunities.
Commission Models in eCommerce
As a rule, affiliates run offers in CPA commission type, where they are compensated for specific actions (as indicated by the abbreviation CPA = Cost-Per-Action). But there are some more models that are usually used in eCommerce affiliate marketing:
- CPS (Cost-Per-Sale): In this model, an affiliate receives payment when the advertisement leads to a purchase or order, including pre-orders;
- CPL (Cost-Per-Lead): This model involves a marketer getting paid for identifying individuals who have the potential interest in purchasing the product. CPL is often used when the buying process is lengthy, and the overall marketing funnel is extended. This is frequently the case for expensive products or pre-orders of exclusive goods;
- CPI (Cost-Per-Install): A less common payout model in eCommerce, CPI involves payment for each installation of an application. It is typically used for promoting new eCommerce apps and is not usually tied to a specific product.
In this article, we will focus only on eCommerce CPA networks and programs that you may join in 2024.
Top 10 eCommerce CPA Affiliate Networks in 2024
1.Clickbank
ClickBank is an eCommerce CPA network that is available to affiliate marketers with various backgrounds. With timely and reliable payouts, it is one of the best platforms for publishers.
Signing up for ClickBank is simple. You can create your first affiliate link in just 15 minutes after registration. In addition, unlike many other affiliate marketing networks, you don’t need advertiser approval to promote offers.
The platform suggests to earn up to 75% commission for some of the offers. And, in a highly competitive market, advertisers are interested in offering such high affiliate commissions.
There are also many categories of offers to choose from. You are sure to find a niche that you are interested in and proficient in, which will definitely help you become a successful marketer.
Key features:
- Total offers number: 4,000+;
- Verticals: eCommerce, Nutra/Health;
- Commission types: CPA, CPS;
- Payment frequency: Weekly, Bi-Weekly;
- Payment methods: Bank, Wire Transfer, Payoneer, ACH (Direct Deposit), Check;
- Minimum payout: $100.
2. Perform[cb]
Perform[cb] is one of the best affiliate networks worldwide, that operates as both an Affiliate Marketing agency and a platform dedicated to attracting high-quality customers with growth aspirations. The company assists users in reaching their targeted marketing objectives by offering payment based on successful outcomes.
The Perform[cb] affiliate network covers a wide range of verticals such as Downloads & Software, Nutra/Health, eCommerce, Home Services, Apps, Dating, CBD, iGaming, Sweepstakes, and many more. With over 500 active exclusive offers, the platform also provides options for apply-to-run offers, pending offers, inactive offers, and paused offers. Therefore, the total number of available offers exceeds 1,500. It’s worth noting that these offers are unique.
The CPA network accepts diverse traffic sources, including in-app, mobile web, display, social platforms like Instagram, Facebook, TikTok, Snapchat, email, search, contextual advertising, surveys, and SMS. However, it’s important to carefully review the restrictions associated with each offer. More about this platform you can find in our Perform[cb] review.
Key features:
- Total offers number: 1,500+;
- Verticals: eCommerce, Adult, Apps, Dating, Mobile, etc.;
- Commission types: CPA, CPL, CPS, CPI, CPE;
- Payment frequency: Weekly;
- Payment methods: PayPal, Wire Transfer, Paxum, Capitalist, ACH, Check, Wire Transfer;
- Minimum payout: $50.
3. AdCombo
AdCombo is a CPA network that specializes in such verticals as eCommerce, Nutra/Health, iGaming, Dating, and Mobile. The platform provides various commission types, including CPA, CPS, CPI, and CPL.
Moreover, AdCombo strives to create favorable conditions for affiliate marketers by suggesting bi-weekly payments without any holds. The network stands out with its competitive payout rates, featuring converting offers and landing pages. Additionally, AdCombo focuses on operating in less competitive countries, commonly referred to as tier-2 countries, namely Latin America, South Asia, Eastern Europe, and the Middle East. These factors contribute to affiliates choosing to collaborate with this company. Read the AdCombo review, to discover how to cooperate with this network.
Key features:
- Total offers number: 6,915;
- Verticals: eCommerce, Dating, Nutra/Health, iGaming, Mobile;
- Commission types: CPA, CPL, CPS, CPI;
- Payment frequency: Twice a week;
- Payment methods: PayPal, Wire Transfer, Paxum, Capitalist, ACH, Check, Wire Transfer;
- Minimum payout: $50.
4. ClickDealer
ClickDealer is a performance marketing agency that originated as a small team of marketers with dedicated affiliate managers. Over time, it has evolved into a reputable CPA network catering to both advertisers and publishers. Now, you have the opportunity to easily join this affiliate platform and explore new possibilities by running exclusive CPA offers.
The ClickDealer platform provides offers in over 50 verticals, among which the top ones are eCommerce, Dating, Nutra, Mobile, Gambling, and Download.
One of the crucial factors that influence affiliates’ choice of a CPA network is the availability of thousands of CPA offers. ClickDealer boasts a total of 14,475 offers, with commission types primarily being CPA and Revshare.
As we’ve mentioned in the ClickDealer review, the company accepts various types of traffic, however it’s important to note that the acceptance depends on the specific offer. For instance, fraud traffic is not accepted, and pop traffic is generally considered to be of lower quality. We highly recommend carefully reviewing the offer restrictions to ensure compliance and suitability for your traffic sources.
Key features:
- Total offers number: 14,475;
- Verticals: eCommerce, Dating, Nutra, Mobile, Gambling, Download;
- Commission types: CPA, CPL, CPS, CPI, RevShare;
- Payment frequency: Twice a week, Weekly, Monthly;
- Payment methods: PayPal, Wire Transfer, Paxum, Capitalist, WebMoney, Payoneer, QiWi, ACH, YooMoney, ePayments, eCheck, Wire transfer;
- Minimum payout: $500.
5. Indoleads
Indoleads is a dynamic and high-quality affiliate network based in Kuala Lumpur, with local offices spanning across seven countries, from Brazil to Vietnam.
In online marketing sphere, Indoleads provides access to over 2,000 affiliate offers that span across more than 180 countries. These offers are carefully curated and launched by selected advertisers from around the world. It’s worth noting that our top-performing affiliate marketers have the potential to earn up to $127,000 in monthly payouts, showcasing the lucrative opportunities available within the network.
Key features:
- Total offers number: 2,812;
- Verticals: eCommerce, Education, Finance, Health/Nutra;
- Commission types: CPA, CPL, CPS;
- Payment frequency: Weekly;
- Payment methods: Bitcoin, WebMoney, YooMoney, PayPal, Wire Transfer;
- Minimum payout: $50.
6. Admitad
Admitad is an affiliate network that works on a Cost Per Action model. Target actions include registering on a website, buying a product, installing an application, making a deposit, and others.
The service takes a commission for its services, providing technical support and maintenance. As a result, owners of Internet resources and arbitrageurs monetize traffic, and advertisers get clients by paying only for targeted actions.
Today, more than 577 thousand affiliates and webmasters work with the network, bringing more than 5 million target users every day. The platform can offer a unique set of tools for work and more than 1,700 offers for every taste. Total sales in 2023 amounted to about $3.4 billion.
Key features:
- Total offers number: 1,700;
- Verticals: eCommerce, iGaming, Mobile;
- Commission types: CPA, CPL, CPS;
- Payment frequency: Weekly;
- Payment methods: Check, PayPal, Wire Transfer;
- Minimum payout: $20.
7. Rize Ads
Rize Ads is one of the top CPA networks, providing services to affiliates and advertisers. The platform engages with affiliates on a contract basis, providing them with essential tools such as access to the spend management platform and financial resources for advertising expenses.
Rize Ads offers partners modern promotional materials for Facebook Ads and Google Ads, artificial intelligence tools, transparent and accurate analytics. Also, it allows to increase conversions by 30%. More than 500 partners work with Rize Ads and over 270 brands are promoted.
Key features:
- Total offers number: 270;
- Verticals: eCommerce, Dating, Finance, Mobile, Software, Travel;
- Commission types: CPA, CPL, CPC;
- Payment frequency: Bi-weekly;
- Payment methods: ACH, Wire Transfer, PayPal, Venmo;
- Minimum payout: $500.
8. OraMob
OraMob is a top affiliate and performance marketing network. It suggests advertising services to affiliates and advertisers alike. The platform has established partnerships with over 500+ advertisers across more than 30 main verticals, encompassing profitable areas such as eCommerce, Nutra/Health, Dating, Mobile, Utilities, and others.
In addition to providing access to a vast portfolio of direct offers and exclusive deals, OraMob provides a unique traffic distribution algorithm that enables both marketers and advertisers to maximize their revenue potential.
Key features:
- Total offers number: 100+;
- Verticals: eCommerce, Nutra/Health;
- Commission types: CPA, CPC, CPL, CPI, CPS, RevShare;
- Payment frequency: Weekly, Bi-Weekly, Monthly;
- Payment methods: Wire Transfer, Payoneer, PayPal, Paxum, WebMoney, Tether (USDT);
- Minimum payout: $100.
9. Paysale
Paysale is a reputable CPA network that provides 2,000 exclusive and direct offers across various verticals, including eCommerce, Dating, Casino, Betting, Nutra/Health, Crypto, Adult, and Mobile.
One of the notable features of Paysale is the support for Smartlinks in each category. Smartlinks are particularly lucrative for Adult, Dating, and Mobile suggesting targeting in Tier-3 countries.
The network also provides a Traffic Distribution System (TDS) function, allowing users to optimize and distribute their traffic effectively. Additionally, users have the flexibility to add parameters to track links or set up postbacks. Furthermore, Paysale offers the option to park domains for better management.
Payment terms for the network are once a month, with payments typically processed on the 5th day of the following month. However, for eCommerce and travel offers, payments are made on a Net-30 basis, while verified users enjoy a faster payout schedule of Net-10.
Key features:
- Total offers number: 2,000+;
- Verticals: eCommerce, Dating, Casino, Betting, Nutra/Health, Crypto, Adult, Mobile;
- Commission types: CPA, CPL, CPS;
- Payment frequency: Bi-Weekly, Monthly;
- Payment methods: Wire Transfer, Check, PayPal, Paxum, WebMoney;
- Minimum payout: $100.
10. AdHive
Adhive Network is a reliable platform for affiliate marketers to earn commissions in digital marketing. It features over a hundred competitive offers in various niches.
One of the outstanding features of Adhive Network is the use of native advertising that seamlessly blends into the user experience, providing advertisers with valuable customer data. Theplatform also has the best teams of affiliates and media buyers to ensure they reach the right audience.
Webmasters can take advantage of earning 3% referral commissions by referring new affiliates to the network. This referral program rewards marketers for their efforts to bring in new members and expand the reach of the network.
Key features:
- Total offers number: 150+;
- Verticals: eCommerce, Nutra/Health, Gambling;
- Commission types: CPA;
- Payment frequency: Weekly;
- Payment methods: Wire Transfer;
- Minimum payout: $1,000.
Top 5 eCommerce CPA Affiliate Programs
There is also a list of the best 5 eCommerce programs that suggest CPA affiliate offers with lucrative terms and conditions:
- Amazon Associates
- eBay Partner Network
- Shopify
- Apple Affiliate Program
- Target Affiliate Program
How to Choose the Best eCommerce CPA Network?
There are basic rules that affiliate marketers should consider when choosing an affiliate network.
Be Aware of Networks that Suggest Highest Payouts
Almost all CPA networks suggest high payouts, but not all of them can confirm it in practice. What is more, you should have the necessary skills to generate sufficient conversions to meet the offer’s requirements.
The conversion flow may be complex, and without generating approved conversions, you could end up depleting your budgets. It is crucial to be attentive and vigilant, especially when dealing with higher payout offers, to ensure a successful conversion flow.
Examine Terms and Conditions
It is essential to thoroughly examine all the terms and conditions when joining an eCommerce affiliate network or program and choosing an offer. Finding a suitable ad format, niche, and payout is not enough and can be considered a weak strategy. There may be potential challenges related to targeting and limitations that could impact your success.
For example, if there are specific restrictions on operating systems (iOS/Android/macOS), ensure that you can reach a sufficient number of users from the required OS. It is crucial to understand any limitations and ensure that you can meet the necessary criteria.
Additionally, if there are specific limits mentioned, such as 150 leads per day, it’s important to note that you will not be compensated for generating more than the specified limit. Be mindful of these restrictions and avoid exceeding them without the expectation of receiving additional payment.
Also, you can read our article on how to join an affiliate network successfully where you can find some more useful tips.
Conclusion
The 15 best eCommerce CPA networks highlighted in this article represent the pinnacle of CPA marketing in 2024. Their dedication to innovation, performance, and fostering successful partnerships sets them apart from the competition. Whether you’re a marketer seeking new opportunities or a business looking to expand your reach, these networks offer valuable resources and a platform for success.
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