Pin Submit

Veranika Minina 27 February 2024

Pin Submit is a type of mobile offers that allows users to subscribe to services using their mobile phones. The main advantage of such offers is the absence of necessity to provide bank card details as payments are made by users’ cell phone accounts.

Pin Submit Meaning

Pin Submit is a model of offers that requires users to enter a PIN code to confirm their subscription. But there is no need to respond to the text message. This type of offer is usually compared to SMS marketing, but it’s two different concepts. Pin Submit is about payment for a subscription or service, while SMS marketing is used for advertising.

Talking about Pin Submits, they include the following types of products:

  • Games;
  • Music services;
  • Video streaming services;
  • Antivirus;
  • Horoscopes, etc.

How do Pin Submit Offers Work?

An affiliate marketer encourages users to subscribe to a service or send a paid SMS. If the required actions are made, the affiliate receives a commission.

Promoting an offer, affiliate marketers prompt a user to provide the phone number to receive a message with a code. Then the user needs to enter the code and complete a purchase. The payment can be processed either through the user’s phone bill or via available credits on their number. At the end of the month the user will receive a cellular bill with an invoice detailing the paid services.

Types of Pin Submit Offers

When promoting Pin Submits, affiliates have to pay attention to the conversion flows. There are several types:

  • MT Flow (Mobile Terminated Flow): Users receive a pin code after providing the phone number on the offer’s page. Then they need to go back to the offer’s page and to enter the code and confirm the purchase;

  • MSISDN Flow (Direct Billing Flow): The consumers can subscribe in one or two clicks without leaving the offer’s page. In this case, the user pays for the subscription to the service without SMS confirmation, without leaving the offer page. It is necessary to simply press the confirmation button on the offer page for the mobile operator to identify the number;

  • MO Flow (Mobile Originated Flow): This method requires users to confirm the subscription with the help of paid SMS from a phone number registered on the website. MO Flow is less attractive as it’s necessary to complete more actions compared to the other options. So, a user needs to visit an offer’s page, then send a message with a code to approve conversion.

Tips for Affiliates to Know Before Launching Pin Submit Campaigns

These tips will help you to achieve success and receive profit:

  1. Choose and Explore an Offer

Start from finding a suitable offer. Don’t forget to examine it carefully before making a choice, even if the payout seems enticing. It’s important to note that higher payouts often come with more stringent requirements and a more complex conversion flow.

How to choose an offer:

  • For beginners, it’s recommended to find Pin Submit offers in the vertical that have broad appeal to a large audience. As you gain more experience, you can narrow down your target audience;
  • Ensure that the associated carrier is prominent in the target country. It is futile to promote an offer to a small audience, especially if you lack sufficient data on its performance;
  • The device type of the offer is important, too. Android offers are usually low-paying, but accept more leads. On the other hand, iOS-focused offers may have higher payout and better conversion rates, but the cost of buying iOS-targeted traffic is also more expensive;
  • Pay attention to the types of traffic. Sending prohibited traffic can result in being blocked from the offer. Some advertisers may also provide a list of negative keywords, preventing you from bidding on specific search and contextual keywords when purchasing traffic.

  1. Choose the Traffic Source

Social media marketing could be the best way to affiliates, who have already achieved success in this sphere or have an understanding how to do it. But note that it also can be expensive.

If you are experienced in pop traffic and choose to use it, ensure that you employ a landing page.

Push notifications are effective for lead generation when targeting the right audience, particularly premium and new subscribers. More information about this traffic source you will find in AllPushNetworks.

  1. Create an Effective Landing Page

Landing page is an important part, too. Even if the landing page is provided by an advertiser, check it for compliance with standards. But if possible, create a landing page by yourself. You will be able to optimize it depending on the first results. If the page is not convincing, the promoted offer will not succeed.

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